What this means, and who it is for
Few BTL campaigns fail because the idea was weak. They fail because the people do not reach the stores on the days they were meant to be there. Staffing is the part that shows least in a presentation and most in the field.
We recruit and brief hostesses, promoters, team leaders and helpers for your campaign, whether the rest of it is run by you or by someone else. We also handle the administration that comes with them: the day-labour register, the payment agreement, the GDPR notice and the health-and-safety briefing.
Roles follow the work: hostesses for welcoming and presenting, promoters for sampling and selling, team leaders for coordinating a group of locations, helpers for assembly, transport and the heavy part of the day.